This program aims at developing overall understanding of Digital Marketing Platforms, mainly web analytics, Social Media Tools, Marketing through Search Engines, Search Engine Optimization, Mobile Marketing and E-mail Marketing etc.

SYLLABUS

• Fundamental of Digital Marketing
• Affiliate Marketing
• Digital and Social Media Marketing
• Search  Engine Optimization
• Content Marketing
• Lead Generation and E-Marketing
• IT Tools for Digital Marketing

CAREER OPPORTUNITIES

• Digital Business Marketer
• SEO Specialist
• Content Manager
• Account Manager
• Digital Strategist
• Social Media Manager
• Search Engine Marketing Manager
• B2B marketing Manager